From skateparks to fashion weeks. From brand decks to boardrooms. I bring the same drive, creativity, and leadership across every project.

As a CMO with 15+ years of experience in marketing, brand strategy, product positioning, and team leadership, I’ve led growth for premium and lifestyle brands across Central Europe and beyond. My strength lies in blending business goals with cultural insight – turning storytelling into strategy, and customer emotion into conversion.

I’ve built and scaled omnichannel marketing ecosystems, led digital transformation initiatives, launched new product lines, and managed international collaborations – from influencer campaigns to retail activations. Whether B2B or D2C, I focus on creating brand equity that drives long-term commercial success.

People are at the heart of everything I do – growing teams, shaping partnerships, and building brands that matter.